Epoch Protocol
Epoch Protocol is an open-source intent coordination layer that simplifies and automates complex Web3 transactions across chains. By letting users express what they want rather than how, it uses decentralized solvers to execute intents efficiently and securely, ensuring seamless interoperability and optimized on-chain actions.
Objective
Epoch Protocol was gearing up for its official launch and needed more than just a video, they needed a brand-defining moment.
The goal was to tell their story in a way that was visually striking, emotionally resonant, and easy to connect with.
The challenge? Deliver all of this on a tight timeline while keeping the production world-class.
Our Approach
That’s where Blockwee came in.
We handled the entire process from concept to delivery ensuring every frame reflected the brand’s vision and voice. What we did:
Concept development and scriptwriting
Storyboarding and creative direction
Location scouting and production setup in Cairns
Two-day full-scale shoot
End-to-end post-production and editing
Teaser creation to drive pre-launch buzz
Every element from visuals to pacing was designed to bring Epoch Protocol’s mission to life and build excitement for what was coming next.
Social Impact Generated
Main Launch Video:
69,000+ views
300+ likes
80+ organic comments
Strong brand visibility and positive community response
Teaser Video:
High engagement and share rate
Created significant pre-launch hype across Epoch’s channels
The two videos worked together to create a compelling narrative arc - building anticipation, then delivering a strong, memorable launch.
Watch the Work:
